Limited-time offer

Free Kitchen Towel

When You Spend £40 or more

Brand New Collaboration

Bob Marley

Our art-inspired towels & blankets provide you with a canvas for self-expression.

Elevating a daily essential into a functional piece of art.


We strive to use the most sustainable materials and invests in new fabric innovations to ensure we’re reducing our impact on the planet.

Beach Towels

The Art of Drying Off

Changing Ponchos

A New Type of Change


For Style, For Comfort, For Art

Bath Collection

Your towel bar (and skincare routine) will thank you.

Customer Reviews

Follow us on Instagram @slowtideeurope

About Slowtide

Elevating a daily essential into a functional piece of art

Founded by way of California and Hawaii in 2015, three friends started Slowtide as a product of their lifestyle. Slowtide created a new medium for art, catering to a love of the beach, nature, travel, and comfort. We took a category that was otherwise mundane and turned it into a work of art. Blending design and functionality, Slowtide collaborates with brands, artists, and photographers to bring beautiful, unique designs, all while maintaining premium, sustainable quality.

Slowtide is committed to creating superlative products that are guaranteed to last. We obsess over the little details so you have a product you will truly fall in love with. Every garment we make impacts our environment, and we take responsibility for doing everything we can to minimize, control, and reduce those impacts.